The_Game_Industry_of_Poland_report_2020v4.pdf

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INDUSTRY
REPORT 2020
THE
GAME
OF POLAND
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The game industry
of Poland — Report 2020
Authors:
Eryk Rutkowski
Polish Agency for Enterprise Development
Jakub Marszałkowski
Indie Games Poland, Poznan University of Technology
Sławomir Biedermann
Polish Agency for Enterprise Development
Edited by Sławomir Biedermann, Jakub Marszałkowski
Cooperation:
Ministry of Development
Ministry of Culture and National Heritage
Expert support:
Game Industry Conference
Published by the Polish Agency for Enterprise Development
Pańska 81/83, 00-834 Warsaw, Poland
www.parp.gov.pl
©
Polish Agency for Enterprise Development 2020
ISBN 978-83-7633-434-9
The views expressed in this publication are those of the authors and do not
necessarily coincide with activities of the Polish Agency for Enterprise Development.
All product names, logos and brands mentioned in this publication are the property
of their respective owners.
Printing of this publication has been co-financed from the European Regional
Development Fund in the framework of the Smart Growth Operational Programme.
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Table of contents
Overview of the gaming sector .............................................................................................................. 7
A game has to stir up emotions
Success story of 11 bit studios
............................................................................................................... 11
Global game market growth estimates and drivers ................................................................... 13
To diversify the portfolio and not limit yourself to specific genres
Success story of All in! Games
............................................................................................................. 17
Export ............................................................................................................................................................... 19
More than ‘The Witcher’
Success story of CD PROJEKT RED
................................................................................................... 23
Industry structure ...................................................................................................................................... 27
How to succeed managing a group of 160 developer teams?
Success story of PlayWay
..................................................................................................................... 31
Specialisations and strengths of Polish game production ..................................................... 35
An independent business
Success story of Techland
..................................................................................................................... 39
In the quest for the first Polish computer game .......................................................................... 41
From 10 square metres to 250 employees.
Success story of Ten Square Games
................................................................................................ 45
Companies catalogue .............................................................................................................................. 47
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Małgorzata Oleszczuk
President of the Polish Agency for Enterprise Development
Computer games, or more specifically, computer game development, often
abbreviated to gamedev, is a relatively new and most dynamically developing
creative industry.
Over the last decade, the game development industry has expanded on an
unimaginable scale. Given the fact that people all the more often tend to look for
entertainment in the virtual world, its further growth prospects seem to be just as
optimistic. Even today there are more than two billion gamers worldwide, and over
the next couple of years the global value of the computer game market should
exceed USD 200 billion.
The revenue of the Polish game development industry exceeds EUR 500 million, with
game export alone generating nearly 96% of that sum, which perfectly demonstrates
its global potential. Along with the constantly expanding gamer community and
dynamic growth of export, we can observe increasing interest in game programming
education among young people. Polish universities currently offer 60 degree courses
related to game development, and over half of them educate programmers.
The following publication is to outline the profile of the Polish game development
industry, its history, potential, and strengths. Our ambition is to convince the
public that the Polish game sector is not only about AAA productions, which
have been highly successful on the global scene in recent years, but also about
excellent simulators, games for change, as well as a huge sector offering external
development, assets production, localisation, quality assurance, or video production.
In 2020, Polish Agency for Enterprise Development (PARP) was to prepare, in cooperation
with the Ministry of Development, a national presentation of the game development
industry for one of the largest trade events, Gamescom fair in Cologne. Unfortunately, the
COVID-19 epidemic has thwarted our plans, but I am sure we will meet with you during
the next edition, along with a large group of marvellous Polish game developers.
In the meantime, have a look at our publication and feel free to contact Polish
companies representing this sector.

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